Del. HC: Goodwill/Reputation Acquired After ‘Terminus Ad Quem’ is of No Consequence - 02.01.2024

Delhi High Court has observed that terminus ad quem, by which date the plaintiff has to prove the acquisition of the requisite goodwill for a plea of passing off to succeed, is the date of commencement of the rival mark; Goodwill acquired in the asserted mark, after that date, is of no consequence.

Tags : Delhi High Court Goodwill Terminus Ad Quem

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